JUMP TO CONTENT
Shortlist
search jobs Search

Our Culture Application Process AI Usage Policy Our Mission & Values

Marketing Manager

014648_2

About the role

This vacancy has now expired. Please click here to view live vacancies.
Marketing Manager at ICON: 
 
In this position, you will join a marketing team with responsibility for establishing and implementing strategic and tactical marketing and communication plans designed to capitalize on market opportunities and generate demand. Working with internal and external resources, this individual will deliver multi-channel marketing programs that build brand awareness, provide a steady flow of sales leads, and measure the return on marketing investments. 
 
 
Who Are We?
ICON plc is a fast-growing global provider of outsourced development services to the pharmaceutical, biotechnology and medical device industries, known for its innovative approach. Located in over 40 countries with over 80 offices worldwide, ICON has over 11,000 employees globally and is among the top 5 CROs (Contract Research Organizations) in the world.
 
 
What’s In It For You?
We provide a strong benefits package that includes a comprehensive health plan, retirement plans, competitive pay, vacation, and an annual incentive plan to reward performance.
 
We have a friendly environment where you can be fully engaged, motivated and rewarded. As a professional services provider, our employees are our best asset and we encourage them to realize their potential within a performance culture that is demanding and exciting.
 
 
Responsibilities:
  • Work with Service Areas Leadership to develop a comprehensive marketing plan aligned to strategic objectives and business plans
  • Implement marketing plan with assistance of internal marketing resources and external vendor partners
  • Work with subject matter experts and key opinion leaders to coordinate the creation of though leadership publications, content and sales support collateral, and leverage for use in lead generation and brand development
  • Define market segmentation, targeting and positioning for various services
  • Execute integrated (digital-centric) campaigns to generate demand & sales leads,
  • Utilize and enhance Customer Relationship Management process and technologies (Salesforce.com, Pardot)
  • Be accountable for measuring and reporting on campaign results
  • Manage marketing budget
  • Manage the creation of marketing collateral and sales support tools
  • Work directly with Business Development to support their efforts to achieve sales targets
  • Maintain knowledge of marketing trends, development and best practices
  • Provide input for overall corporate marketing strategy, brand positioning and corporate level projects 
 
 
 
To Succeed You Will Need:
 
  • Bachelor’s degree in Marketing, Business Administration or Life Sciences
  • MBA appreciated but not required
  • Minimum of 5 years’ marketing experience with proven track record of success in marketing management role, strong understanding of marketing for professional services
  • Experience using CRM required
  • CRO/pharmaceutical industry experience preferred but not required
  • Exceptional knowledge of marketing strategies, concepts and practices
  • Strong project management and performance measurement skills
  • Ability to develop strong relationships and work with senior level executives
  • Ability to combine and analyze performance data to develop metrics that support decision-making for resource allocation and campaign refinement
  • Solid business acumen, management and problem-solving skills
  • Self-motivated, resourceful, and have excellent written and verbal communication as well as leadership skills.
  • IT literacy, especially Microsoft Office (Word, Excel, PowerPoint)
 
 
What’s Next?
Following your application you will be contacted by one of our dedicated recruiters and if successful we will be able to provide you with more details about this opportunity.
 
We invite you to review additional opportunities at www.iconplc.com/careers.
 
 
ICON plc is an equal opportunity employer - Minorities/Females/Disabled/Veterans and committed to providing a workplace free of any discrimination or harassment.
 
 
List #1

Day in the life

Headshot of male
From Supporting Studies to Leading Teams: Yordan's Clinical Research Journey

Teaser label

Our People

Content type

Blogs

Publish date

06/10/2026

Summary

Why I Still Recommend the CTA Role After More Than 10 Years in Clinical Research Clinical Operations Manager Yordan Zahariev reflects on career growth, leadership and the opportunities a CTA role

Teaser label

Discover Yordan's career journey at ICON and learn how a CTA role can open doors across clinical research.

Read more
Building Careers Across Latin America

Teaser label

Our People

Content type

Blogs

Publish date

06/04/2026

Summary

After more than 20 years at ICON, Carolina Boari has witnessed the organisation's growth across Latin America while building a successful career of her own. Today, as Executive Director of Clini

Teaser label

Hear from Carolina about her career journey at ICON.

Read more
Headshot of female
Sajna's Biometrics Career Journey

Teaser label

Our People

Content type

Blogs

Publish date

05/26/2026

Summary

From Data Management to Leadership For Sajna Basant, a career in Biometrics has always been about more than data. “Data is not just numbers,” she explains. “It represents real people, their health

Teaser label

Discover how Sajna built her career in Biometrics at ICON.

Read more
View all

Similar jobs at ICON

Global Study Manager

Salary

Location

US, Blue Bell (ICON)

Location

Blue Bell

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Clinical Trial Management

Job Type

Permanent

Description

Global Study Manager End-to-end design, execution, and reporting of clinical trials with leadership in project teams and across matrix teams. This position within GCD is accountable for planning and l

Reference

JR152357

Expiry date

01/01/0001

Monica Hawkins

Author

Monica Hawkins
Monica Hawkins

Author

Monica Hawkins
Read more Shortlist Save this role
Read more Shortlist Save this role
Sr CRA

Salary

Location

Canada, Montreal

Location

Montreal

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Clinical Monitoring

Job Type

Permanent

Description

As a CRA at ICON, you will contribute to our clinical trial operations function, working collaboratively to deliver high-quality outcomes across our clinical programs. This is a sponsor dedicated prog

Reference

JR152149

Expiry date

01/01/0001

Jonathan Holmes

Author

Jonathan Holmes
Jonathan Holmes

Author

Jonathan Holmes
Read more Shortlist Save this role
Read more Shortlist Save this role
RTSM/eCOA Manager

Salary

Location

US, Blue Bell (ICON)

Location

Blue Bell

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Technical Project Management

Non-Clinical Project Management

Job Type

Permanent

Description

As a RTSM/eCOA Manager, you will be responsible for end-to-end leadership of Randomization and Trial Supply Management (RTSM/IRT) systems and eCOA in collaboration with Clinical Operations across a di

Reference

JR150948

Expiry date

01/01/0001

Monica Hawkins

Author

Monica Hawkins
Monica Hawkins

Author

Monica Hawkins
Read more Shortlist Save this role
Read more Shortlist Save this role
Global Study Manager

Salary

Location

Canada

Location

Canada

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Clinical Trial Management

Job Type

Permanent

Description

Global Study Manager End-to-end design, execution, and reporting of clinical trials with leadership in project teams and across matrix teams. This position within GCD is accountable for planning and l

Reference

JR147460

Expiry date

01/01/0001

Monica Hawkins

Author

Monica Hawkins
Monica Hawkins

Author

Monica Hawkins
Read more Shortlist Save this role
Read more Shortlist Save this role
Global Study Manager

Salary

Location

Canada

Location

Canada

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Clinical Trial Management

Job Type

Permanent

Description

Global Study Manager End-to-end design, execution, and reporting of clinical trials with leadership in project teams and across matrix teams. This position within GCD is accountable for planning and l

Reference

JR147461

Expiry date

01/01/0001

Monica Hawkins

Author

Monica Hawkins
Monica Hawkins

Author

Monica Hawkins
Read more Shortlist Save this role
Read more Shortlist Save this role
Saftey Scientist

Salary

Location

US, Blue Bell (ICON)

Location

Blue Bell

Remote Working

Remote

Business Area

ICON Strategic Solutions (FSP)

Job Categories

Safety Scientist

Job Type

Permanent

Description

As a Safety Scientist at ICON, you will design and analyze clinical trials, interpreting complex medical data, and contribute to the advancement of innovative treatments and therapies.What You Will Do

Reference

JR153324

Expiry date

01/01/0001

Monica Hawkins

Author

Monica Hawkins
Monica Hawkins

Author

Monica Hawkins
Read more Shortlist Save this role
Read more Shortlist Save this role
View Jobs

Browse popular job categories below or search all jobs above