Digital Marketing Specialist
- Chennai
- ICON Full Service & Corporate Support
- Clinical Research In-Home Services
- Hybrid: Office/Remote
About the role
This vacancy has now expired. Please click here to view live vacancies.
At ICON, it’s our people that set us apart. Our diverse teams enable us to become a better partner to our customers and help us to fulfil our mission to advance and improve patients’ lives.
Our ‘Own It’ culture is driven by four key values that bring us together as individuals and set us apart as an organization: Collaboration, Agility, Inclusion and Integrity. We want to be the Clinical Research Organization that delivers excellence to our clients and to patients at every touch-point. In short, to be the partner of choice in drug development.
That’s our vision. We’re driven by it. And we need talented people who share it.
If you’re as driven as we are, join us. You’ll be working in a dynamic and supportive environment, with some of the brightest and the friendliest people in the sector, and you’ll be helping shape an industry.
The Role:
- Liaising with the marketing team on current and upcoming projects, contributing to the formulation of digital outreach strategies. Assisting in creating online advertising materials.
- Launching optimized adverts through online channels to drive digital engagement for current projects as well as increase company and brand awareness.
- Enterprise-level knowledge and experience in Google Analytics and tag management solutions are essential. Ability to produce advanced reports and recommendations concerning current and future marketing and recruitment strategies. Experience with data visualization tools is highly desired.
- Monitoring and optimizing the performance of all digital marketing campaigns. Liaising with internal teams on project start-up requirements and during the study enrolment to deliver against the business target.
- Assisting in planning, implementing, and monitoring the ongoing company presence on online media platforms
- Assisting in creating high-quality digital marketing materials. Liaising with media agencies and external vendors to support patient recruitment initiatives.
What you Need:
- Minimum of 5 years of proven digital marketing experience, including a minimum of 2 years of advanced analytics and reporting expertise
- Bachelor's or equivalent education in marketing or Journalism preferred.
- Advanced computer skills including MS Office (e.g. Excel, PowerPoint)
- Sound interpersonal, verbal, and written communication skills
- Ability to communicate with team members clearly and concisely.
- Work successfully in a virtual global team.
Benefits of Working in ICON:
Our success depends on the quality of our people. That’s why we’ve made it a priority to build a culture that rewards high performance and nurtures talent.
We offer very competitive salary packages. And to keep them competitive, we regularly benchmark them against our competitors.
We also provide a range of health-related benefits to employees and their families and offer competitive retirement plans – and related benefits such as life assurance – so you can save and plan with confidence for the years ahead.
But beyond the competitive salaries and comprehensive benefits, you’ll benefit from an environment where you are encouraged to fulfil your sense of purpose and drive lasting change.
ICON is an equal opportunity and inclusive employer and is committed to providing a workplace free of discrimination and harassment. All qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please let us know through the form below.
Impactful work. Meaningful careers. Quality rewards.
At ICON, our employees are our greatest strength. That’s why we are committed to empowering you to live your best life, both inside and outside of work. Whether your ambition is lead a global team, become a deep scientific or technical expert, work in-house with our customers or gain experience in a variety of different ICON functions, we will support you in realising your full potential. See all locations Learn more about Our Culture at ICON
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